Netanyahu Funds Pro-Israel Campaign Paying $7,000 Per Social Media Post
- News By : Web Desk
- 2025-10-03 05:38:28
JERUSALEM: 03.10.2025: Israeli Prime Minister Benjamin Netanyahu acknowledged the key role of social media influencers in promoting Israel’s image abroad. Documents revealed that influencers are paid $6,100–$7,400 per post on platforms like TikTok and Instagram.
The campaign, called the “Esther Project,” is run by Bridge Partners in partnership with Israel’s Ministry of Foreign Affairs. From June to September, about $550,000 was allocated to pay for 75–90 influencer posts, averaging nearly $7,000 each.
The identities of these influencers remained undisclosed, but the campaign aims to shape pro-Israel narratives in the US media through paid social endorsements.
Recent News
